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How SMARTe Improved a Multinational Media Company Revenue

The Challenge

One of the top multinational media and information firm that combines industry expertise with innovative technology to deliver critical information to leading decision makers in the financial and risk, legal, tax and accounting, were having trouble in finding the right and accurate contacts for Traders & Analyst from the Agriculture sector in banks.

SMARTe Solution

After analyzing the issue, we implemented our “SMARTe Explorer” solution to take care of their problems. Using our next generation focused crawling technologies and research methodologies (including phone research), we were able to build customized contacts as per the client given criteria.

We successfully sourced more than 4000 Companies having approximately 7000 Contacts across US and European region for industries such as Finance, Agriculture, Online Publishers, Crop Brands, multinational media company etc. This aided us to shape a top-level company contacts list of roles comprising of Purchase / Supply manager, Financial, Business Development, Corporate Development, Commercial Development, Editor in Chief, Online Editor, etc. for the client.

Takeaway

In brief, we helped the client to increase their marketing effectiveness and sales pipelines by providing 100% accurate and relevant contact data within the agreed stipulated time. This eventually improved their revenue, thus making it a win-win situation for the client.

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