Global Contact Data Append and Cleansing
There is over millions of data residing in many organizations’ data warehouse which has numerous problems raised by their Marketing and Sales teams such as duplicates, incorrect fields, blank/missing values, stale data, etc. No matter what steps people go with, but the data decay issue is a vast concern for many companies as it’s not feasible to observe their millions of prospects real-time for data refreshes. Moreover, blank and incorrect fields make it a nightmare to handle such big data anyways.
SMARTe’s Data Enrich/Refresh is all about cleaning and enriching your B2B contact data to smoothen your sales and marketing process. Using our Data Enrich/Refresh solution, you can enrich, verify, refresh and augment your Marketing and sales data through various channels such as inbound leads, web forms, CRM/MAP and event/tradeshow data - enabling you to concentrate only on your marketing efforts by hitting the right prospects at the right time.
Significantly improve your campaign ROI with the correct data needed to improve your segmentation and lead nurturing efforts.
Why you need to Enrich/Refresh your Data?
adding additional fields as per requirement
Fill gaps in data:
gain more insight into your target universe
Do away with hassles of multiple data formats
Verify and clean-up contact database