Company and Executive Profiling
Contact List Building
Know your potential buyers, influencers and brand advocates better today to establish a long term relationship. To discover your target audience profile, you’ll need to prepare a clear ideal prospect picture.
Ideal Prospect Profile (IPP) results from a mixture of company level and executive profile creation.
- Company level profiling compiles all desired ‘firmographic’ details such as corporate facts, industry, service lines, economics, etc.
- Executive profiling captures the professional journey of your prospects which includes job responsibilities, decision making, team hierarchy, social profiles, etc. besides the usual contact information.
Now with SMARTe prospect profiling, you can
- Analyze your prospect based on actual facts and formulate a campaign strategy or sales pitch
- Save time from doing manual research yourself to understand your prospective buyer before every sales call
- Design messaging to suit your audience profiles